Andrew Muir’s Good Guys are ‘Best of the Best’

Andrew Muir, Chairman of The Good Guys, was elated when the Australian electrical retailer was awarded the coveted Best of the Best Retailer at the Retail Asia-Pacific Top 500 Awards ceremony held in Singapore last night.

The awards, which have been running for 11 years, honour the region’s top performing retail companies and recognise the crème-de-la-crème  of these  with the illustrious Top 500 “Best-of-the-Best” Award.

Dominating the retail category in customer service having taken out a trifecta of awards this year, the ‘Best of the Best’ Award tops off and complements what has been a fantastic year for The Good Guys.

The company this year took out the Roy Morgan Customer Satisfaction Award for the third year, the Canstar Blue Award for Most Satisfied Customers in the Electronic Retailers category for the fourth year running, and the International Customer Service Professionals Award .

Mr Muir said the company was delighted to win the prestigious Top 500 ‘Best-of-the-Best’ Award.

“This is an outstanding achievement to be named Best of the Best Retailer in Asia Pacific, and is testament to the hard work and dedication that our team members have put in over the past 12 months to make The Good Guys best in breed, not only in Australia but internationally.

The retail marketplace in Australia has gone through rapid transformation and change. During this time our business has continued to grow both across both our store network and online. We have anticipated and responded to this change with an aggressive strategy, centred around driving customer loyalty through relationships, said Mr Muir.

It seems The Good Guys are setting a benchmark not only for Australian retailers, but international retailers as well. A survey conducted by American Express Global Customer Service Barometer , revealed Australian retailers are performing poorly in customer service, with results showing a full third of local consumers believe businesses are paying even less attention to customer service in the current economic climate, than they were one year ago.

Since its inception as a family business back in 1952, the company has always maintained the philosophy that delivering strong customer service is essential for both business credibility and customer retention.

“At the end of the day, everything The Good Guys does, from the front end to the back end, begins and ends with the customer. Anticipating their needs and delighting them both online and in store is at the centre of everything we do”, said Mr Muir.

The Retail Asia Top 500 Ranking is published by Retail Asia Publishing in conjunction with Euromonitor International and KPMG.